This was fun to do and I think a good way to end the animation.
The storyboard/ animatic required a bit more time on the transition between the box and the envelope. I found it hard to think of an idea to make the box squash in a front view, without zooming it out again the same way that it transitioned in to 3D space. To counter this, I tried squashing the box in 3D, which ended up making the box look like a 2D square with a point for the envelope flap. This worked perfectly and sped up the clip a little which allowed us to have longer on the logo and extra seconds for anything else.
I had fun messing with the timings and the curves on the Giffgaff logo and the envelope. I have used easing in and out on other things but mostly in straight ahead drawings. I think this speed is ease to replicate should Alex need to change the logo to a different colour or file, because I struggled importing files that had the same quality as the vectorised Harmony lines.
WWW:
- Good 3D to 2D transition
- Easy to fill in/colour
- Clear weight point, corner closest to the camera
- Line weight changes
EBI:
- More dramatic squash - needs better camera angle if it weren't being transitioned.
- Cleaner less pixelated giffgaff image?
- Doodles/ fun pops of animation like emojis etc from earlier
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